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Privacy Policy

BLI's Privacy Policy has been developed as an extension of our commitment to combine the highest-quality products and services with the highest level of integrity in dealing with our clients. The Policy is designed to assist you in understanding how we collect, use, and safeguard the personal and business information you provide to us and to assist you in making informed decisions when using our products and services and receiving news and related content through our online properties. It reflects our commitment to protecting the privacy and confidentiality of the personal and business information entrusted to us by our clients. This Policy will be continuously assessed against new technologies, business practices, and client needs.

The Policy applies to all clients and potential clients of BLI and/or our subsidiaries and/or affiliates (collectively "BLI"), as well as to users of our online properties.

Collection of Personal Information

As agents involved in data processing, variable imaging, and direct mailing, we may also obtain personal and business information from third parties such as our clients, list owners, and other media owners. Typically, the personal and business information is provided to us with specific instructions on how it is to be used. We make all reasonable efforts to ensure that such personal is used only for the purposes stipulated and that it is subject to strict terms of confidentiality.

Use of Personal and Business Information

BLI uses the personal and business information we collect to provide clients with our products and services, manage our business, and comply with regulatory and industry requirements. More specifically, we use personal and business information to create and maintain client accounts, communicate with our clients, supply clients with our products and services, and provide them with information about existing or new products and services that we believe would be of value to them. We may also use information about client interests and preferences, as well as feedback we receive from surveys, to improve our products and customer service. BLI makes all reasonable efforts to ensure that information is used responsibly, and only for its intended purposes.

Other

We will request your express consent to the use and disclosure of your personal or business information for specific types of transactions on the application or other forms used in connection with those transactions. Where it is reasonable to imply your consent to the use and disclosure of your personal or business information in accordance with this Policy (for example, in connection with a mailing announcement for a new product), we may do so. Where it is reasonable, we may also imply your consent to the use and disclosure of your personal or business information in accordance with this Policy from continuing requests for our products and services now that you are knowledgeable about our personal and business information practices. We will obtain your express consent before using or disclosing your personal or business information for any purposes not identified in this Policy.

BLI discloses personal or business information where we are required to do so by law and may disclose personal information to our purchaser or new corporate entity in the event of a sale, merger, or substantial restructuring of our business.

Limiting the use and disclosure of Personal or Business Information

Subject to contractual and other legal obligations, you are entitled to withdraw your consent to our use and disclosure of your personal or business information. Specifically, if you prefer that we do not use or disclose your personal or business information for marketing and promotional purposes, please notify our Privacy Officer. Please note that your request may take three to four days to implement. We are legally bound to inform you that withdrawing your consent may preclude us from providing you with certain products or services.

Use of Cookies

Similar to other commercial Web sites, our Web sites utilize a standard technology called "cookies" and web server logs to collect information about how our Web sites are used. Information gathered through cookies and Web server logs may include the date and time of visits, the pages viewed, time spent at our Web sites, and the Web sites visited just before and just after our Web sites. This information is collected on an aggregate basis. None of this information is associated with you as an individual. If you choose to correspond with us via e-mail, we may retain the content of your e-mail messages together with your e-mail address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of non-electronic information, such as that received by mail and telephone.

Information obtained through our Web sites is used for internal review, to improve the content of our Web pages, and to customize the content and/or layout of our pages for each individual visitor; it is not shared with other organizations for commercial purposes.

Accuracy of Personal and Business Information

BLI will try to ensure that information about you is accurate, complete and up-to-date. We may update the personal or business information in our records from time-to-time, where current information is required for the provision of a particular product or service. Please inform us of any change of name, address, or other information. Should you have questions about the accuracy of factual information we have collected about you, you will have access to that information in order to verify and update it. If we have disclosed inaccurate information about you to a third party, we will be pleased to contact the third party in order to correct the information.

Individual Access

If you have any questions about the collection, use, or disclosure of your personal information by BLI, or if you simply want to know whether we have any of your personal information or business on file, you may contact our Privacy Officer by one of the methods outlined below. BLI will respond to your requests for access in accordance with applicable privacy legislation. In the event that we refuse access to you, we will provide you with the reasons for our refusal upon request. Exceptions may include information that contains references to other individuals, information that cannot be disclosed for legal, security, or commercial proprietary reasons, and information that is subject to solicitor-client or litigation privilege.

Questions or Concerns

To access your personal or business information, inform us of changes you believe need to be made to that information, request that we investigate a concern you have about our personal or business information practices, or obtain further information about this Policy and the practices outlined herein, please contact:

	Contact BLI Privacy Officer at
	privacyofficer@Best-Logix.com
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